An Urgent, Honest Message to Our Supporters: Who Are We?

We are writing this not as a standard, generic club statement, but as a direct appeal to the conscience of everyone who loves this football club.

During our match against Redditch United, an opposition player, Dan Sweeney, was subjected to vile racial abuse. He was called a “black bastard.” It is sickening to type those words, and it is even more sickening that they were shouted in our ground.

Let’s be completely honest with ourselves: this is not the first time. We can no longer hide behind the comforting lie that “it’s just a small minority” or “they don’t reflect the majority of our fans.” Every single time we dismiss hate by calling it a minority issue, we minimise the damage. The truth is, if the majority stays silent, that small minority becomes our identity. They tarnish our reputation in the eyes of opposition players, fans, and officials. They make our club look like a haven for bigotry. Is that really who we want to be? What kind of club do you want your children, your families, and your community to see when they look at us?

This poison isn’t just happening on matchdays. It is festering daily on our online fan forums, which have become full of vile, racist language and toxic abuse. There is a massive difference between having a passionate footballing opinion and promoting hate, racism, and division. The hate spewed on those keyboards is now spilling directly onto our terraces. It has to stop.

To the majority of our fans, the good, decent people who love this club for the right reasons, we are pleading with you. We need you to stand up. We need you to confront this minority head-on. If you see someone typing hate online, call them out. If you hear someone shouting abuse next to you on a Saturday afternoon, don’t look away. Tell a steward. Identify them to the club. Why are we protecting people who are actively destroying the reputation of the club we love?

Racism isn’t just bad for football; it inflicts deep, lasting trauma on real human beings and their families. No one should have to go to their workplace and be degraded because of the color of their skin.
We cannot keep sending out generic statements that mean nothing. We need real cultural change, and the club cannot do it alone. Please, look at the person next to you, look in the mirror, and help us protect this club. Take responsibility.

Speak up, call it out, and let’s reclaim who we actually are.

Fabian Forde
Director of Football

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An Urgent, Honest Message to Our Supporters: Who Are We?